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Visuals Driving Change – Health Link Case Study

October 28, 2013
‘Health Link’ visual explanation by KAP Design.

‘Health Link’ visual explanation by KAP Design. Click information graphic to view larger.

Case Study Brief: The Guelph Family Health Team (GFHT) is establishing Health Link, a government-funded system that will enable the Guelph care community to develop coordinated care for individuals with complex needs. KAP was asked to provide visual tools to drive awareness and change as Health Link evolves towards citywide deployment.

Design Solution: KAP worked with GFHT to filter and clarify the Health Link process and the roles of all participants. With the story in place, KAP created an engaging visual explanation to drive communication of the new system to both the care community and patients.

Concept sketch by KAP Design

Early concept sketch for the Health Link visual explanation by KAP Design. Click to view larger image.

Results: The informative visual tool quickly raises the level of understanding so that discussion and feedback can focus on system refinement, roll-out and adoption. The Health Link visual explanation is a valued asset that is driving innovation and change management.

'Health Link' visual explanation concept by KAP Design.

‘Health Link’ visual explanation concept by KAP Design. Click to view larger image.

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